What is a backlink? Simply put, a backlink is a incoming link which directs to a page in a website.
Example: You have a building business and you advertise on a building website directory, that has your advert on it and of course your website address. When browsers see your ad they and want to know more, they will click on website address which will then take them to your site. What they have done is followed a backlink to your site.
Once your site has been optimized, your back link strategy should begin. Creating links yourself can be a boring and tedious task, and if they are created in correctly they can do more harm than good.
It would be fair to say that Google would prefer that all links pointing to a website were created spontaneously and gratuitously but unfortunately this is generally not the case. There is a very good chance that your competition are being pro-active and have incorporated a link building campaign into there online marketing strategy. By doing this they have slowly climbed the search engines and are picking up that precious traffic that a website gets when placed in that top 4 position of Google.
Links pointing back to your website need to be created consistently and varied over a period of time. This is done because it will look more natural to the search engines. There has also been multiple Google algorithm updates over the past year which have resulted in many websites losing rankings or completely disappearing altogether. If you are going to be building backlinks in 2013, they have to be done in a particular way to keep a sites rankings sustainable and long lasting.
At ASCENTSEO we provide a Link Building Service to help you get your site to the top of the search engines. And that means more traffic, and that means more business.
To order your backlink package today please click the highlight link